About Us - Fresh Start Sports and Mentoring Inc

Are you a current collegiate player and need a Fresh Start? Are you a Senior in High School and you feel like your recruiting is fallen through the cracks?

Fresh Start Sports & Mentoring, Inc. is a Chicago based company that was founded in 1995 by Kenneth Rogers. FSSM, Inc was originally designed to assist Chicago area high school football players to achieving their athletic and academic goals but we have grown immensely.

It is our goal to not only help those who want to improve their level of play, but to also reach their highest potential. FSSM’s formula is to thoroughly analyze the student’s stages of athletic development to ensure proper collegiate placement. To date, FSSM, Inc. has assisted more than 142 athletes around the country.

FSSM also provides assistance to athletes in need of short-term professional training.



  • Collegiate Sports Placement Consulting
  • Consulting
  • Daily Training 
  • Fitness Camps
  • Mentoring
  • Motivational Speaking & Onsite Event Seminars


The Proof is The Players!
We have player placement success in multiple collegiate sports: 
Over 187 players assisted

FSSM alumni Ray Ray Armstrong. LB/DE Uni Miami, Faulkner Uni, Rams, Raider, 49ers. Mean as hell. Athletic Freak of Nature #UGOT2WANT2 #WORKHARD
FSSM alumni Melonie Ransom a Davidson Graduate finishing career @ TX A&M Commerce pursuing Masters! #WORKHARD #UGOT2WANT2 .
FSSM alumni Quincy Black. LB #58 JC football.  UNI NEW MEXICO.  Former player for NFL Tampa Bay.

OUR FIRST PLAYER: FSSM alumni Quincy Black. LB #58 JC football.  UNI NEW MEXICO.  Former player for NFL Tampa Bay.


"Since meeting Coach Ken, he has always been in my corner. Even before he saw me in person, he was working overtime to ensure that I end up at a school that had my best academic and athletic interest. He always kept in constant communication with me and kept me in the loop. Coach Ken is extremely good at what he does, and I can tell he gives full effort to his clients. I would highly recommend anyone serious about being recruited to work with Coach Ken."



"Our son was not heavily recruited out of high school and opted for a preferred walk-on offer.  After realizing the school wasn’t the ideal situation for him, we were introduced to Coach Kenny through a  mutual brother.  From the beginning, we felt a connection that was different than other avenues we tried in the past. Coach Kenny described his process and expectations in detail to us and our son. He gave an honest assessment based on our son’s film and thoroughly explained how he could assist with finding an opportunity that would give our son the best chance to reach his academic and football goals.

Coach Kenny patiently answered all of our questions and after a few conversations told us to “not be surprised by how fast this is going to happen. Just be ready”.   Within twenty-four hours of that conversation, we received phone calls from two coaches and at least 3 additional interests from other schools.  With Coach Kenny’s assistance, our son decided to transfer to a JUCO on a full scholarship to play for a coach who really wanted him.   We look forward to seeing what the future holds for our son and would without a doubt recommend Coach Kenny and Fresh Start Sports & Mentoring to anyone in
a similar situation."

“Coach Ken Rogers has been a great mentor for me the past year. He has helped me on and off the field. The life lessons he teaches you will take you far. I am thankful to have met Mr. Rogers and I appreciate everything he has done!”



"Coach Ken is a very thorough, high energy, honest, and knows the subject matter well.  As a Dad, he kept me update on the schools interested in my son and what strategies he recommended. I would recommend Coach Ken to any high school, JUCO, or transfer athlete who wants to be recruited." 



"I met Kenny in 2013 through my son training at Mettle Fitness. He instantly became a great deal of mentorship and help for my son in his football exploits. My son wasn’t heavily recruited football player out of high school, but Kenny saw something in him and put his film in front of the eyes of many collegiate coaches and ultimately led him to Drake University where he graduated and played 4 1/2 years of college football as 3yr Starter @ DB. Thanks."


"He brings raw passion and high intensity to every training session. And unlike some reality shows—what you see is what you get. The Coach Ken on the screen— is the same Coach Ken when the cameras are not rolling. Being an athlete myself and having played at every level from high school to professional, I have been on the other side of motivating and coaching for many years, so I truly understand what it takes to bring out the best in someone. I truly understand how to overcome adversity. I truly understand how to make it to the next level."



U GOT 2 WANT 2 is logo and slogan use by Fresh Start Sports & Mentoring Inc.



About Coach Kenny Rogers —IBFP certified

Coach Ken is an expert at helping student athletes to matriculate to The collegiate level. Kenny began his career as a 4-year All Conference running back at Northside High School in Tuscaloosa, Alabama.
There he achieved All -State and All -American status in both his junior and senior seasons.

Kenny went on to receive a full athletic scholarship to Mississippi State where he excelled academically and athletically. Kenny was an 4 year letterman and received his BA in Business Administration with a focus on Health and Fitness. After graduating, he played for the United States Football League (USFL) and the Miami Dolphins of the National Football
League (NFL).

Kenny has since been investing his time in helping others. Kenny is also involved in numerous organizations designed to help foster the integrity, dedication, and motivation for youth. Some include “Reach Out to Kids”, “National Youth Initiative”, “Fellowship of Christian Athletes”, and “Block Programs for Youth.”

 Coach Ken MSUCoach Ken Rogers Fresh Start Sports & Mentoring Inc